Advertising Principles and Practice by Ruchi Gupta
Author – Ruchi Gupta
Publication – S.Chand Publication
Language – English
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Basics of Advertising * Introduction to Advertising * Role of Advertising in Marketing Mix * Advertising as a Communication Tool

Noorul Hasan B Com 2nd Year 3rd Sem Set Of 5 Notes in ENGLISH by Amber Publication 2025 
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